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Insights

Practical insights.

How-to articles, business spotlights, and announcements. Written for African entrepreneurs who want actionable knowledge, not opinion.

How-To

How to validate your business idea without spending money

Five practical steps to test demand before you build. Based on the Business Idea Validator tool and real operator feedback from the field.

Try the validator →
June 2026
Spotlight

From side hustle to registered business: a designer's journey

How a freelance graphic designer in Nairobi formalised her business, built systems, and doubled her monthly revenue in 12 months.

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June 2026
Tools

Five free AI tools every small business should try

A practical review of ChatGPT, Claude, Perplexity, Canva AI, and Notion AI — what each does best and where to start.

Explore AI tools →
June 2026